Multi-page brand showcase that drives discovery and repeat purchases
Amazon Brand Stores function as mini-websites within Amazon, enabling brands to showcase their complete product lines, tell brand stories, and guide shoppers through curated collections. Stores receive a dedicated URL (amazon.com/brandname), are indexed by Google for SEO value, and can be promoted through Sponsored Brands ads. Brands with well-designed stores see 15-25% higher repeat purchase rates as shoppers discover additional products within the brand's ecosystem.
Our Brand Store design philosophy centers on strategic merchandising and clear navigation. We organize products into logical collections (by use case, by category, by bestsellers, by new arrivals) that help shoppers quickly find what they need. We leverage lifestyle imagery and video to tell brand stories that resonate emotionally. We implement promotional tiles highlighting current deals and seasonal collections. Every element serves the dual purpose of brand building and conversion optimization.
Advanced Store features enable sophisticated marketing tactics. Shoppable image modules let shoppers click products directly from lifestyle photography. Video modules showcase products in action and explain complex features. Posts from Your Brand creates social-media-style feeds within Stores. We help brands leverage these features strategically while maintaining fast load times and clear user experience that keeps bounce rates low and time-on-site high.
Shoppers discover more products
amazon.com/yourbrand
Google visibility for brand
Drive traffic to Store
Professional store design and optimization
Logical collections by use case, category, bestsellers, new arrivals.
Brand storytelling through curated photography and video.
Click products directly from lifestyle photography.
Fast-loading, thumb-friendly design for mobile shoppers.
Brand Stores are free to create but require design expertise for maximum impact.
Request Store Design