Our Proven Methodology

How We Work

We've refined our methodology over hundreds of partnerships to deliver consistent, measurable results. Here's how we work with brands to achieve marketplace success.

Week 1-2

Discovery & Audit

We begin every partnership with comprehensive audits across advertising, catalog, operations, and competitive landscape. Our team analyzes current performance, identifies quick wins, and develops strategic roadmaps aligned with your business goals.

Key Deliverables:

  • Advertising account audit with restructuring recommendations
  • Catalog quality assessment and optimization priorities
  • Competitive analysis identifying market opportunities
  • Operations review (inventory, account health, compliance)
  • Strategic roadmap with 90-day priorities
Month 1-2

Foundation Building

With strategy defined, we execute foundational improvements that create immediate impact. This includes catalog optimization, campaign restructuring, operational cleanup, and iDerive platform integration for unified analytics.

Key Deliverables:

  • Catalog optimization (titles, bullets, descriptions, images)
  • Advertising campaign restructuring for better control
  • Account health improvements and compliance fixes
  • iDerive platform integration and dashboard setup
  • Team communication cadence established
Month 3-6

Growth Acceleration

With foundations solid, we focus on aggressive growth tactics: advanced advertising strategies, creative content production, promotional calendar coordination, and inventory optimization to capture peak season demand.

Key Deliverables:

  • Advanced advertising tactics (DSP, AMC, multi-platform)
  • A+ Content and Brand Store creation/optimization
  • Promotional strategy aligned with inventory availability
  • Seasonal forecasting and retail readiness planning
  • Monthly business reviews with leadership
Month 6+

Optimization & Scale

Long-term partnerships shift to continuous optimization and strategic scaling. We refine strategies based on performance data, test new opportunities (platforms, products, tactics), and maintain operational excellence as complexity grows.

Key Deliverables:

  • Continuous optimization based on performance data
  • New marketplace expansion (Walmart, Target, TikTok, etc.)
  • Advanced analytics (incrementality, LTV, attribution)
  • Strategic planning for product launches and line extensions
  • Quarterly business reviews with executive leadership

Ready to Get Started?

Let's discuss your marketplace goals and how we can help achieve them.

Schedule Discovery Call